0141 250 7030
0141 250 7030
Your website is an essential sales tool for your business and should be treated with respect. A website should be built to convert visitors into leads or, with e-commerce, directly into paying customers.
In order to buy into your offering, visitors require confidence in your brand. We focus on the best aspects of your company and ensure they shine online.
Our comprehensive web development of over 200 processes means that our clients end up with websites that look, feel, perform and convert well.
Our Discovery Session(s) takes you through the full planning process to identify the overall business objectives, goals and calls to action in order for us to create a web brief document. This document will form the basis of the site build and will help to achieve your online business goals.
A full spec doc can be done for a separate cost
We create a sitemap, or flowchart, to illustrate the layout of the site and how the content is arranged and linked. At this stage, we may propose a new flow based on our extensive knowledge of Google and tested user behaviour. This can continue to change and develop as we progress through the session(s).
This part of the discovery session(s) considers the required goals and outcomes of the website. We look at user behaviour patterns and best practice to ensure the user experience matches your expectations. If the aim is to have a visitor fill out a form, call a number or buy a product, we ensure that the site flow helps to accomplish this.
When it comes to the user journey, the key is to keep things simple. We wireframe in HTML and CSS and build as much interactivity as possible into the wireframe so the client can get as accurate a vision of the user journey as possible.
Once we are able to match the user experience with the wireframes, the next step is to ensure that the website looks attractive to visitors. The most effective websites strike a careful balance between functionality and eye-catching design. Using responsive design practices we combine the best modern design frameworks with your brand values and brand identity and iterate from there until you’re completely happy.
We admittedly get rather excited by the testing phase. This is a stage that cannot be rushed. Testing the user journey/experience is vital to ensure that the website works well not only on modern browsers and devices but, if possible, on older devices too.
Once everything is tested and approved, it’s time to launch your amazing new website!
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